Social Technology

Innovators in social app development over the last decade, our in-house development team use cutting-edge technologies that are tailored to fit our clients needs.

What we do and how we do it?

Our full development offering extends from planning, design and development, through to launch and support. We create bespoke applications for our clients to showcase their brand in the best possible manner. Apps for a social campaign can be a simple way to elevate your content, get direct audience engagement and create discussion around your subject.

Planning & Strategy

Preparation is key to the success of any project. Our Planning & Strategy team collaborate with clients to provide the following services:

  • Business requirements gathering
  • Setting KPIs & Goals
  • Competitor Audit
  • Functional Specification
  • Content Planning
  • Marketing Launch Strategy


Responsive Design & Development is a cost effective and efficient way for clients to build an online brand presence and campaigns tailored for all devices and screen sizes. Our specialist team provide the following expertise to our clients:

  • Mobile First Responsive Design
  • User Experience Review
  • Working Prototypes


Our in-house developers are specialists in the latest technologies, ranging from web to social app development. As specialists in Umbraco, our choice of content management system, we provide content editors the ability to independently manage their content. We identify the best development methodology which fits the project and the clients general working practices. Our vast expertise and knowledge base allows clients to make great use of our following services:

  • Responsive Design
  • Web Development
  • Platform Development
  • Social Tool Development
  • API Development & Integration
  • Content Management Systems
  • Email Template Development & Campaign Delivery
  • Cloud Hosting & Server Configuration

Launch & Support

It's live so we're done.

said no one ever!

The reality of launching a campaign requires careful monitoring and our dedicated team will provide the tools and support to achieve your goals. We offer our clients comprehensive support tailored to the campaign and budget. We facilitate our clients ability to stay ahead of the competition with the following services:

  • Analytics, Goals & Ads Tracking
  • SEO Optimisation
  • Campaign Enhancements Plan
  • Marketing Strategy
  • Social Listening Tools
  • Infrastructure & Hosting

What we can provide?

  • Social Apps & Tools
  • Quiz Mechanics
  • Bespoke data-gathering landing pages & Websites
  • Social HTML5 Games
  • Social Listening Platforms
  • Loyalty Platforms
  • Brand Websites

What our clients say:

  • Since we started working with PSONA Social in 2013, they have been invaluable in navigating a path for Fisherman’s Friend that has taken us from almost no Social Media presence to what is now an effective, clearly-understood and coordinated and approach that is active in over 30 countries in Asia, Europe North America and Africa.

    Chris Gibson, Exec Director, Impex (Fisherman's Friend)

Brands we do this for:

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